Modernize, Personalize & Automate – perfecting your customer’s retail experience
We are living in a digital world that has disrupted traditional retail strategies over the last decade. This is driven by new technologies that have empowered your customers with enhanced functionality at their fingertips.
Retailers are challenged as never before - to sell and fulfill orders through a multitude of channels, to operate the store floor with the agility of a website, and to do all of that and more with the same or less staffing levels that service your customers today.
Did you know that only 44% of your store labor may be performing customer-facing activities?
Today customers demand frictionless and personalized shopping experiences and retailers must adopt new ways of transacting and working, empowering associates with new technologies to connect them into data and processes that enable great service for customers.
At Fujitsu, we understand the changing, dynamic retail environment in which you operate and the need for agility and flexibility. Our approach to solve these challenges emphasizes three outcomes:
- Establishing a selling platform that unifies various technologies and solutions in order to unify and harmonize consumer engagement, accelerate new business-model innovation, and generate new revenue opportunities. Easy Order Everywhere, Fulfill Anywhere!
- Delivering operational excellence, be it through optimizing store labor and communications such that more labor hours can be focused on your customer, or tackling one of the newest and most impactful costs to your P&L, Complex Order Orchestration & Fulfillment. This is about Automation!
- Enabling and facilitating your transition to a modern ERP, fully leveraging tools, real-time data processing and analytics, which enable enhanced personalization and performance execution throughout your enterprise business processes.
Turning your operations team into champions of change
We are living in a digital world that has disrupted traditional retail strategies over the last decade. This is driven by new technologies that have empowered your customers with enhanced functionality at their finger tips.
Retailers are challenged as never before - to sell and fulfill orders through a multitude of channels, to operate the store floor with the agility of a website, and to do all of that and more with the same or less staffing levels that service your customers today.

Meeting the challenge

Retailers can now overcome BOPIS challenges to Drive Growth
Consumers are embracing Buy-Online-Pickup-In-Store (BOPIS) in droves, and retailers in every segment are racing to implement the fast-fulfillment service. But without the right technology and processes in place retailers struggle to provide the service and alienate shoppers.
Keep reading to discover the biggest challenges retailers face when deploying BOPIS and the steps they can take to increase its clout.

Mobility-as-a-Service - the next big societal shift affecting the C-Store industry!
2025 will be on-ramp to a dramatic shift in Convenience retailing: the onset and rapid decline of personal automobile ownership. C-Store Marketers & Operators will need to be equipped with a selling and fulfillment platform which can weather this disruption, re-align your business model, and accelerate toward automated grab-n-go, prepared foods, curbside pickup and personalization.
In a recent blog, Paul Kennedy, Head of Fujitsu Retail industry, discusses Mobility-as-a-Service, the next big trend that will affect the retail industry and the opportunities that lie ahead of the retailers to tap into this market.
Workspace transformation
Reimagining customer engagement
The grocery and retail industry is in the midst of a retail renaissance. Consumers expect a personalized, secure, channel-agnostic experience in real-time. Retailers understand the imperative for change, as 94% of retailers, up from 81% last year, have indicated that they have or plan to implement a single unified commerce platform within the next three years. 79% said personalized service from a sales associate was an important factor in determining at which store they choose to shop. Retailers understand the importance of personalization as 53% are focused on this for 2019.
Download your copy of the 2019 BRP 20th Annual POS/Customer Engagement Survey and gain insights into retailers’ current priorities and initiatives as digital and physical retail environments converge to facilitate a seamless experience across channels.
Reimagining customer engagement
The grocery and retail industry is in the midst of a retail renaissance. Consumers expect a personalized, secure, channel-agnostic experience in real-time. Retailers understand the imperative for change, as 94% of retailers, up from 81% last year, have indicated that they have or plan to implement a single unified commerce platform within the next three years.
According to the recent customer engagement survey conducted by Boston Retail Partners:
- 79% said personalized service from a sales associate was an important factor in determining at which store they choose to shop. Retailers understand the importance of personalization as 53% are focused on this for 2019
- 63% of consumers use their mobile phone while shopping in a store to compare prices, look for offers/coupons, check inventory availability, etc and 49% of retailers indicate that the customer mobile experience is one of their top customer engagement priorities
- 56% of consumers indicate they are more likely to shop at a retailer that allows them to have a shared cart across channels and 94% of retailers have or plan to implement a single unified commerce platform within three years, up from 81% last year
- 50% of consumers are likely to allow retailers to save purchase history, personal preferences and personal details if it eases the checkout process and allows for more personalized offers 61% of retailers have implemented end-to-end encryption to offer customers greater security of their personal and payment data
Some of these key customer experience trends and more that are driving today's initiatives are highlighted in the recent BRP’s 20th Annual POS/Customer Engagement Survey.
Download your copy today for more information and gain insights into retailers’ current priorities and initiatives as digital and physical retail environments converge to facilitate a seamless experience across channels.
Transformation opinions at the edge of change
Our Total Managed Store experts have strong views about the current retail environment and what needs to be done to seize the opportunities they believe are out there for retailers determined to be champions of change.
Transformation opinions at the edge of change
Our Total Managed Store experts have strong views about the current retail environment and what needs to be done to seize the opportunities they believe are out there for retailers determined to be champions of change.
Transformation opinions at the edge of change
Our Total Managed Store experts have strong views about the current retail environment and what needs to be done to seize the opportunities they believe are out there for retailers determined to be champions of change.
Unified Commerce – the force affecting the retail Industry
Consumers now start and stop their shopping journey in different channels, including online marketplaces and social media. They frequently shop for the same product across different retailers, both online and in store. Consumers expect a frictionless shopping experience across an entire brand and they don’t want disruptions as they cross individual channels or locations. In fact, according to the recent BRP Consumer Study, 87% of consumers are interested in a personalized and consistent experience across channels.
Key insights from the retail frontline
The retail sector has always been dynamic and competitive. That’s why it’s vital to stay close to the cutting edge of change – from technology to customer behaviors.
In our new video, Retail Analyst Nick Mayes and Fujitsu’s Retail & Hospitality CTO Johan Axén explain how Total Managed Store delivers that vital capability at scale and pace. Get to market faster; achieve greater operational control; reduce costs; empower your workforce; offer a single source of support so they can sell more and keep on selling.
Key insights from the retail frontline
The retail sector has always been dynamic and competitive. That’s why it’s vital to stay close to the cutting edge of change – from technology to customer behaviors.
In our new video, Retail Analyst Nick Mayes and Fujitsu’s Retail & Hospitality CTO Johan Axén explain how Total Managed Store delivers that vital capability at scale and pace. Get to market faster; achieve greater operational control; reduce costs; empower your workforce; offer a single source of support so they can sell more and keep on selling.
Key insights from the retail frontline
The retail sector has always been dynamic and competitive. That’s why it’s vital to stay close to the cutting edge of change – from technology to customer behaviors.
In our new video, Retail Analyst Nick Mayes and Fujitsu’s Retail & Hospitality CTO Johan Axén explain how Total Managed Store delivers that vital capability at scale and pace. Get to market faster; achieve greater operational control; reduce costs; empower your workforce; offer a single source of support so they can sell more and keep on selling.
Transform your operations: now
Our hard-hitting interactive video experience cuts through the retail gloom to show you how Total Managed Store delivers managed, end-to-end control and visibility to make today work, and to build for tomorrow.
Watch the interactive video experience and engage with the learning hotspots »
Retail technology trends in the grocery industry
Digital retail technology is redefining the customer and associate experience throughout the grocery store. Did you know that 56% of grocers are executing a fully integrated strategy using in-store, online and digital channels, up from 43% last year and 73% percent of grocers plan to increase their technology spend this year.
Download this Infographic to learn about the latest tech to capture shoppers and empower employees »
Experience Total Managed Store from end-to-end
Why is a totally managed, end-to-end service which frees you to focus on sales so important? Our Interactive Video Experience takes you into the heart of the answer. It’s a new world of possibilities – a journey into a more dynamic and productive future.
Case Study: Improved in-store customer experience to improve overall performance
That’s what Fujitsu connected retail portfolio for grocery and convenient stores is enabling a supermarket chain to achieve right now.
How? By embarking on a digital transformation journey with our customer and re-aligning its business and technology strategy to improve its overall performance.
Explore this compelling retail story and learn how Fujitsu has helped this supermarket chain improve their customer service, faster checkout and greater employee productivity, giving them a competitive edge over their competitors.